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Willows belong to the Salicaceae plant family and occur in Europe, the Middle East and North Africa in the form of trees and shrubs. The bark of willows has been used in herbal medicine since the Middle Ages because its extract is rich in salicylates and tannins. It has an antibacterial effect and alleviates inflammation. White clay is a white, very fine-grained natural rock that binds dirt particles and sebum.

The alviana Hello Clear series provides intensive care for blemished and oily skin - it cleanses, clarifies and moisturises the skin, penetrating deep into the pores. All products are certified natural cosmetics and comply with the NATRUE guidelines.